Squishies and fidget gifts for kids: what’s trending this Christmas

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Squishy toys are having a very big Christmas. Hamleys named squishy, sensory play as a major theme in its Festive 15 list for 2026, and The Range calls squishies an easy win when you want a gift that doesn’t cost a fortune.

A quick honesty note: we haven’t tested the products mentioned here. This is a round-up of what’s trending and what to look out for, drawn from the sources below.

What are squishies?

Squishies and fidget toys are soft, squeezable toys that bounce back into shape. NeeDoh, a dough-filled squeeze toy, is the best-known name. They’ve spread through classrooms and TikTok, and plenty of teens and adults enjoy them too.

Why they’re popular

  • They’re small and satisfying, so they’re easy to pop in a bag or stocking.
  • There are loads of shapes and textures, so kids can collect them.
  • They suit lots of ages, with makers generally suggesting 3 years and up.

The NeeDoh advent calendar

Which? reports that the 2026 NeeDoh advent calendar holds 24 mini ‘teenie’ toys, one for each day from 1 December to Christmas Eve. Stock has been tight at various points, so if you want one, check availability with the retailer rather than assuming it will be there.

Safety notes

  • Squishies are squeeze toys, not chew toys. Keep an eye on very young children, especially under 3s, and anyone who tends to put things in their mouth.
  • Check the age guidance on the box and don’t leave small pieces within reach of little ones.
  • Buy from reputable sellers. Very cheap imitations may not meet the same safety standards.

Other toys on the 2026 lists

The Range’s round-up of toys for Christmas 2026 also names capybaras, LEGO, Spider-Man and Toy Story merchandise as contenders. Pokémon turns 30 this year, so expect Pikachu on a few lists too.

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